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Rubicon Project Inc (NYSE:RUBI) target price lowered to $17.00, reported today by Citigroup

Rubicon Project Inc (NYSE:RUBI) had its estimated target price lowered to $17 by Citigroup in a report released 8/3/2016. The latest target price suggests a possible upside of 0.24% based on the company’s most recent closing price.

Previously on 4/12/2016, Citigroup reported about Rubicon Project Inc(NYSE:RUBI) upped the target price from $0.00 to $26.00. At the time, this indicated a possible upside of 0.37%.

Displaying a price of $13.67, Rubicon Project Inc (NYSE:RUBI) traded 0.70% lower on the day. The last stock price is down 40.90% from the 200-day average, compared to the Standard & Poor’s 500 Index which has decreased -0.01% over the same time. RUBI has recorded a 50-day moving average of $9.94 and 200-day moving average of $14.48. 873,791 shares of Rubicon Project Inc traded hands, up from ann avg. volume of 852,756

Performance Chart:

Rubicon Project Inc (NYSE:RUBI)

Rubicon Project Inc has a P/E of 25 with a one-year low of $8.04 and a one-year high of $20.37. Rubicon Project Inc’s market capitalization is currently $0.0.

Also covering Rubicon Project Inc’s price target, a total of 13 firms have issued a report on the stock. The average target stock price is $21.92 with four analysts rating the stock a strong buy, seven firms rating the company a buy, one analyst rating the stock a hold, 0 rating the company to underperform, and lastly 0 analystsrating the company as sell.

Brief Synopsis About Rubicon Project Inc (NYSE:RUBI)

The Rubicon Project, Inc. offers a technology solution to automate the purchase and sale of advertising for both buyers and sellers. The Company’s solution enables buyers and sellers to purchase and sell a range of advertising units, including display and video, utilizing various inventory types, including direct sale of inventory, real-time bidding (RTB) and static bidding, across digital channels, including mobile Web, mobile application and desktop, as well as across various out of home channels, such as digital billboards. The Company’s platform features applications for digital advertising sellers, including Websites, mobile applications and other digital media properties, to sell their advertising inventory; applications and services for buyers, including advertisers, agencies, agency trading desks (ATDs), demand side platforms (DSPs) and advertisement networks, to buy advertising inventory, and and a marketplace over which such transactions are executed.

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